Data & Web Analyticsadmin2019-01-23T13:47:49+00:00
Studies show that 81% of shoppers search online before buying. It doesn’t matter whether your store is online or offline – most people find it because they searched for it online – unless you’re a local supermarket or work in a very specific niche. Our job is to connect the online and/or offline dots, analysing where your traffic is coming from and how we can use this data to drive more conversions daily.
While most people make quite a fuss about it. Conversion Tracking is actually a relatively simple way of measuring business success. We’ll start the process by sharing the knowledge we’ve racked in through our extensive experience regarding what a conversion is, what it’s not, and what it’s worth. This is how we will measure your success. If it’s not working, it’s not optimized correctly – and we’ll keep poking and prodding until it does work. Hey, we’re just as committed to your success as you are!
UX & Conversion Optimisation
Have you heard of A/B testing? Well, results are rarely comprehensive enough. Just look at Google. They had 42 different shades of blue on their AdWord links, performing billions of tries before stumbling upon the best one. Thankfully, you don’t have to go through that spiel. Thanks to our experience with software and in-house A/B test building, we can help you skip the spiel and get straight to the point. We’ll support and guide you with best practices and a proven approach, engineered to increase your conversion rates and produce remarkable results through your marketing activities.
Data and statistics make us tick. If you can provide the data, we’ll provide the insights – going on to build a marketing database featuring all your marketing and business data. You’ll get customized reports on all of your marketing activities – TV, radio, CRM, Programmatic, PPC, and more. We’ll dig as deep as needed to unearth the most insightful data possible, using it to craft meaningful correlation reports on your marketing activities. Knowledge is power. Ready to get started?